Founded in 1982, The Olympic Studies Centre (OSC) in Lausanne, Switzerland, is a sub-brand of the International Olympic Committee (IOC) and the official source of reference for Olympic knowledge.
The Olympic brand had undergone significant changes to its assets and visual language in 2022. As brand advisors to The Olympic Studies Centre since 2015, Rose were asked to help them evolve their brand identity, to align it with the changes to the Olympic masterbrand whilst ensuring it retained its own personality and visual identity, within the Olympic brand family.
Brand strategy: Jane Wentworth Associates
Photography: Catherine Leutenegger